In the fast evolving business world, a revolutionary trend could mean the birth of new business openings or the dissolution of an industry giant. Digital disruption is making waves throughout the world and a sound digital strategy is a must for an organizations.
A CEO cocktail, organized by 3W Consulting, discussing digitalization and its impact upon a company was held recently at the Colombo Swimming Club, where two prominent personalities discussed the topic with a rapt audience.
Mr. Stefan Moraes- Managing Director of 3W Consulting- a member of Third Wave Groupon speaking about the company’s decision to organize the event said, “We want to get our clients on the fast track to digital. Help them understand what digital disruption is, what are the forces of disruption, how it impacts Sri Lanka, what their companies should be looking into in terms of digital instruments”.
As the internet, social media, the internet of things, big data and new technology such as the drone is shaping the future of the world, digital disruption can be felt across many an industry, from travel and tourism to retail, banking, agriculture, etc.
“The whole world has been disrupted and the whole business scope has been disrupted by digital,” Mr Moraes went on to say, “creating new space of business and traditional industries are becoming dinosaurs”.
Presenting the audience with new food for thoughts were Mr Stefan Moraes and Mr Rohan Buultjens. Demystifying digital disruption, Mr Moraes spoke about the forces of digital disruption and what the future may hold among several other topics.
Addressing the crowd, Mr Rohan Buultjens spoke extensively on the impact of digitalization to an organization as well as how a company may employ customer experience and articulate the information to improve customer satisfaction.
The event attracted 3W Consultant’s clients and one attendee spoke about the digital disruption and its impact upon banking. “These are inevitable things,” he stated, going on to say, “organizations should do certain things to meet the disruption, to be the disrupter, not the disruptee”.
With over two decades of C- level corporate experience and knowledge in digital strategy & IT Strategy development and strategic planning, Mr Buultjens has a wealth of information in areas such as cost optimization, digital engagement, digital transformation and value chain analysis.
The founder, Chief Architect and Principal Consultant of the Third Wave Group, Mr Moraes, has over 30 years of corporate experience and has consulted over 600 organizations, across 50 industries including Industry Associations, Blue Chips, Multinationals, Large Conglomerates, Public Sector Organizations, NGO/ INGO, family held businesses and SMEs.
3W Consulting is at the forefront of facilitating business strategy for Sri Lankan companies for the last twenty years. The management consulting firm was founded in 1997 and over the years, has worked with 450 organizations on over 700 projects spanning over 50 industries.